SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation : C_C4H260_01

C_C4H260_01 real exams

Exam Code: C_C4H260_01

Exam Name: SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation

Updated: Oct 26, 2026

Q & A: 91 Questions and Answers

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About SAP C_C4H260_01 Exam

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SAP C_C4H260_01 Exam Description:

The "'SAP Marketing Cloud (2002) Implementation" certification exam verifies that the candidate has the fundamental and core knowledge required for the technology consultant profile. This certificate proves that the candidate has an overall understanding and can implement the knowledge practically in projects to contribute to the success of the planning and implementation phases in a mentored role. Previous project experience is not necessarily a prerequisite to pass this exam.

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SAP C_C4H260_01 Exam Syllabus Topics:

TopicDetails
Topic 1
  • Explain the concepts of Best Record and Score Builder capabilities
  • Explain the concepts when integrating SAP Marketing Cloud with other solutions like SAP Sales Cloud
Topic 2
  • Lead- and Account-Based Marketing
  • Outline the options for extensibility
Topic 3
  • Explain the data model and how to enhance the data model
  • Explain the Account Based marketing process as well as the process of defining a new lead stage
Topic 4
  • SAP Commerce Cloud etc. Additionally know how to monitor integration errors
  • Explain varous extensibility options and ways to implement them
Topic 5
  • Describe Contact to Lead-Opportunity process
  • Explain the option for anonymizing contact information
Topic 6
  • Describe how to set up integration scenarios and the ways to integrate ERP in context of Marketing Resource Management
  • Explain the Analytics and Report Gallery including Analytics Stories and Operational Reports
Topic 7
  • Explain the concept of the marketing calendar
  • Setup Marketing Permissions Checks and configure workflows for business objects

Reference: https://training.sap.com/certification/c_c4h260_01-sap-certified-technology-associate---sap-marketing-cloud-2002-implementation-g/

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