DMI Certified Digital Marketing Professional : PDDMv6.0

PDDMv6.0 real exams

Exam Code: PDDMv6.0

Exam Name: Certified Digital Marketing Professional

Updated: Aug 22, 2026

Q & A: 0 Questions and Answers

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DMI PDDMv6.0 Exam Syllabus Topics:

SectionObjectives
Topic 1: Analytics & Data- Performance measurement
  • 1. Digital analytics tools
    • 2. Reporting and optimization
      • 3. KPIs and metrics
        Topic 2: Content Marketing- Content creation and strategy
        • 1. Storytelling and messaging
          • 2. Content strategy development
            • 3. Content planning and distribution
              Topic 3: Emerging Technologies & AI in Marketing- AI-driven marketing
              • 1. AI tools in digital marketing
                • 2. Machine learning applications
                  • 3. Automation and optimization trends
                    Topic 4: Email Marketing & Automation- CRM and lifecycle marketing
                    • 1. Lead nurturing strategies
                      • 2. Email campaign design
                        • 3. Marketing automation workflows
                          Topic 5: Market Research & Strategy- Research and planning
                          • 1. Competitive analysis
                            • 2. Digital research methods
                              • 3. Setting marketing objectives
                                • 4. Audience segmentation and personas
                                  Topic 6: Introduction to Digital Marketing- Digital marketing fundamentals
                                  • 1. Principles of digital marketing
                                    • 2. Customer journey and buyer behavior
                                      • 3. Marketing funnel concepts
                                        • 4. Digital vs traditional marketing integration
                                          Topic 7: Search Engine Optimization (SEO) & Paid Search- Search marketing
                                          • 1. Keyword research
                                            • 2. SEO fundamentals
                                              • 3. Google Ads / PPC basics
                                                Topic 8: Social Media Marketing- Social media strategy
                                                • 1. Platform selection and targeting
                                                  • 2. Social media campaign execution
                                                    • 3. Community building and engagement

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