Exam Code: AD0-E608-KR
Exam Name: Adobe Customer Journey Analytics Business Practitioner Professional (AD0-E608 Korean Version)
Updated: Jul 31, 2026
Q & A: 132 Questions and Answers
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| Section | Weight | Objectives |
|---|---|---|
| Distribution | 12% | - Organize projects logically for access and management - Schedule and share reports and dashboards with stakeholders - Curate available fields within reports and dashboards |
| Components | 30% | - Create subsets of data using components and filters - Build non-admin components to address business requirements - Translate business questions into relevant components |
| Reporting | 32% | - Select appropriate visualizations or tables for business needs - Apply and configure date ranges effectively - Determine correct data views based on sources, identities, date ranges |
| Data Analysis | 26% | - Perform exploratory analysis and interpret results for insights - Select correct components for analysis scenarios - Evaluate audiences and share with Adobe Experience Platform tools |
1. Adobe CJA에서 비즈니스 질문을 데이터 구성 요소로 변환할 때 수행해야 하는 주요 단계는 무엇입니까?
(두 개를 선택하세요.)
응답:
A) 분석을 위한 차원 정의
B) 미리 작성된 시각화 적용
C) 수동으로 데이터 뷰 만들기
D) 관련 지표 식별
2. 한 회사의 콜센터에서 최근 통화량이 급증했는데, 그 원인이 웹사이트에 있다는 것을 발견했습니다. 분석팀은 콜센터 데이터와 웹사이트 분석 데이터를 결합한 데이터 뷰를 사용하여 이러한 통화의 원인을 파악하는 업무를 맡았으며, 웹사이트의 어떤 부분이 콜센터 통화량을 증가시키는지 파악하고자 합니다.
어떤 행동이 그 질문에 답하는 데 도움이 될까요?
응답:
A) 통화 이유(차원), 페이지 조회수(시간 감소 | 15분 귀속 룩백 창: 세션)를 메트릭으로 표시하는 자유형 표를 만듭니다.
B) 페이지 이름(차원), 통화(시간 감소 | 15분 귀속 룩백 창: 세션)를 메트릭으로 표시하는 자유형 표를 만듭니다.
C) 통화(차원), 통화 이유(측정항목)를 표시하는 자유형 표를 만듭니다.
D) 통화 이유(차원으로), 통화(시간 감소 | 15분 귀속 룩백 창: 세션)를 메트릭으로 표시하는 자유형 표를 만듭니다.
3. Adobe CJA에서 수익 실적 보고서를 생성할 때 어떤 지표를 우선시해야 합니까?
(두 개를 선택하세요.)
응답:
A) 총 수익
B) 데이터 수집 속도
C) 캠페인 전달 로그
D) 구매 전환율
4. 고객 구매에 대한 분기별 실적 보고서를 생성했지만 첫 달의 구매 내역이 누락된 것을 발견했습니다. 데이터를 검토한 결과, 보고서의 기간 설정이 잘못되었음을 알게 되었습니다. 어떻게 해야 할까요?
응답:
A) 보고서의 날짜 범위를 업데이트하여 전체 분기를 포괄합니다.
B) 이전 데이터 레코드에 대한 일괄 처리를 활성화합니다.
C) 고객 거래에 대한 추가 데이터 필터를 적용합니다.
D) 캠페인 추적 지표를 사용하여 보고서를 다시 만듭니다.
5. 관리자에게 모바일 앱과 웹사이트를 모두 방문하는 고객 간의 중복을 보여주는 보고서를 요청했습니다. 보고서를 생성한 후 고객 중복이 누락된 것을 발견했습니다. 다음으로 어떻게 해야 할까요?
응답:
A) 데이터 수집 규칙을 다시 처리합니다.
B) 세그먼트 오버랩 기능을 사용합니다.
C) 교차 채널 활동에 대해 계산된 지표를 적용합니다.
D) 고객 이메일 주소를 사용하여 ID 확인을 활성화합니다.
Solutions:
| Question # 1 Answer: A,D | Question # 2 Answer: B | Question # 3 Answer: A,D | Question # 4 Answer: A | Question # 5 Answer: B |
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